"GigEcast receives the highest possible rating from us. I can't imagine how the relationship could be better” says Kevin Tate VP of Media Productions

Executive Summary

Mossy Oak Productions is a division of Haas Outdoors, Inc. and serves as a major marketing force for the company's centrepiece brand: Mossy Oak. They produce 104 episodes of broadcast television per year airing on Outdoor Channel and Pursuit Channel and Wild TV. They handle every step of the production process from initial concept to broadcast-ready delivery and rely on GigEcast for closed captioning.

Business Challenges

Mossy Oak Productions started in 1994 and has always run a very lean operation. In 1996 the U.S. Congress mandated closed captioning on all television programs for video programming distributors. This mandate had several negative impacts on its operations. The company found it difficult to provide closed captioning in-house in a cost-efficient way that would benefit the company’s long-term forecast. It was challenging to implement a closed captioning process that was accurate and efficient. And the technical requirements for closed captioning, as well as the simple manpower Case Studies to produce, deliver and supervise quality control of the same, wasn’t beneficial for Mossy Oak Productions to undertake.

"GigEcast has simplified and automated the workflow processes, enabling Mossy Oak Productions to spend more time developing and creating content" says Tate.

Benefits

Mossy Oak Productions, which has been providing top content to the Outdoor Channel, Pursuit Channel and Wild TV, recognizes GigEcast as a major contributor to its reputation for delivering network quality captioning. With GigEcast, Mossy Oak Productions can provide broadcast quality content to networks anytime, anywhere. GigEcast has simplified and automated the workflow processes, enabling Mossy Oak Productions to spend more time developing and creating content. The solutions have increased the efficiency of our production process and made the process headache-free.

“In every case, GigEcast has delivered everything we’ve asked, gone out of their way to aid our process and have been nothing but a joy to work with”, says Kevin Tate V.P. of Media Productions. “They made sure we understood what we needed to do to fulfill our deliveries and the rest has been a snap.”

“In every case, GigEcast has delivered everything we’ve asked, gone out of their way to aid our process and have been nothing but a joy to work with” says Tate.

The Solution: GigEcast

"Without much input or oversight from us, everything on the closed captioning side is handled by GigEcst including network delivery and trafficking” says Tate.

As the company considered various closed captioning solutions, Mossy Oak chose GigEcast because of their strong commitment to technology (hardware and software), and maintains the highest product and service standards. Mossy Oak Productions wanted a web-based solution that would accommodate its quick turnaround time and could deliver files instantly in broadcast quality. GigEcast met these requirements and offered excellent value.

Since GigEcast is based on turnkey production and network delivery it was easy to work from proxy files Mossy Oak supplied. “When an episode is finished, we export low-res proxy files and upload them to GigEcast. Without further input or oversight from us, everything else on the closed captioning side is handled, including network delivery and trafficking” says Tate. “GigEcast receives the highest possible rating from us. I can't imagine how the relationship could be better.”

"With GigEcast, Mossy Oak Productions can provide broadcast quality content to networks anytime, anywhere." says Tate.

Company Profile

Headquarters

Mississippi US

Founded

1986

Mossy-Oak-Productions

Company Description

Mossy Oak is a West Point, Mississippi-based branded camouflage and outdoor lifestyle company founded by Toxey Haas in 1986. Mossy Oak is owned and operated under its parent company Haas Outdoors. Mossy Oak Productions produces and manages several television shows that air on Wild TV, the Outdoor Channel and the Pursuit Channel. Mossy Oak has been a pioneer in the outdoor television industry.

Solution

Closed Captioning/Subtitling

Solution Provider

GigEcast Global Broadcast Solutions